Recently Shoemoney released a newsletter, one of the main “selling points” for signing up was a free $50 Facebook coupon. I signed up for the newsletter in hopes of getting the Facebook coupon. I received an e-mail today of the newsletter and it had a facebook coupon code in it.

So to make a long story short, the coupon did not work. It’s not a new marketing technique to promise something for a sign up but not deliver.

Was this just a mistake or was it just a false promise marketing gimmick? We’ll soon see :)

I’ve sent Shoemoney a few messages to inquire about this so we should have the answer shortly.